Strategic™ · 01
Evox Growth™
Your acquisition and retention structure has reached its ceiling. Growth redesigns it, with financial discipline, so growing becomes predictable again.
An executive consulting program for companies with product-market fit that generate consistent revenue but have stalled.
At Evox we see your company as a production line
Every company is a revenue factory
At Evox we treat acquisition and sales as a continuous industrial assembly line: raw materials come in (attention, clicks, prospect data), pass through processing stations (qualification, nurturing, sales meetings, proposals), and come out as a finished product: net revenue in the bank account.
What we solve
Stalled growth with no clear cause
We use data to identify which link of the revenue engine is stalling sales, instead of assuming it.
Fuzzy unit economics
We build an actual CAC, LTV, and payback model by channel and segment that enables decisive decision-making.
Budget scattered across tactics
We concentrate budget and team on the primary constraint and cut whatever does not move the needle.
An ungoverned pipeline
We structure stages, qualification criteria, and marketing-to-sales handoffs so the funnel becomes measurable.
Reliance on isolated tactics
We replace improvisation with a system: strategy, channels, metrics, and execution aligned in a single architecture.
Scaling without control
We define the financial and operational conditions under which raising investment, opening a channel, or entering a new market makes sense.
How the program works
Analytical audit and 12-month roadmap
Public reference duration: 40 days (in practice usually closes in 4 to 6 weeks, depending on historical data availability). It is the entry product and strategic phase of the program: the X7® Framework is applied to audit revenue architecture, brand synergy, behavioral friction, and conversion velocity, while the CORE™ framework measures data maturity, systems, team, and scale capacity. The deliverable is a technical commercial architecture document containing the 12-month strategic plan and the 90-day tactical action plan. It can be engaged as a standalone diagnosis: the intellectual property belongs to your company, and you can execute it with whomever you choose.
Roadmap execution as operating partner (optional, 12 months)
Requires the preceding Roadmap: without a mathematical diagnosis of the primary constraint, tactical execution only produces local optimizations that consume budget without moving overall revenue. Evox assumes implementation accountability in 90-day cycles, each focused on elevating an active constraint in the commercial system (X0 to X7 framework). Once a bottleneck is resolved, flow advances to the next constraint and a new cycle begins. Operational capability is delivered by the Execution™ vertical (Shared Teams, Fractional CMO, or Staff Augmentation), integrated with the internal team. Progress is measured against the unit economics defined in the audit: qualified CPL, CAC, ROAS, and close rate.
Institutional expansion and C-Level leadership (recurring)
Activated only once the profitability model is validated and systematized in Partnership, with stable and predictable unit economics. Focus shifts to the Expand pillar of CORE™: scaling acquisition budgets, opening new channels, and automating sales without collapsing technical or human infrastructure. It integrates a Fractional Growth Advisory (C-Level executive guidance) leading the development of new business verticals, international market expansion, and metric structuring for due diligence or funding rounds. Advanced automation and AI integration are executed jointly with the Engineering™ vertical.
Program components
I · Executive Findings & Strategic Thesis
- Synthesis of the audit and digital maturity diagnosis of the operation.
- Current Consumer Decision Journey and hypothesis-driven strategic thesis regarding the growth ceiling.
- Problem → opportunity matrix and EBITDA Waterfall of the value at stake, along with associated risks.
II · Marketing & Brand Strategy
- Brand architecture and actionable segmentation.
- Intervention across the Consumer Decision Journey, personalization, and brand equity.
- Influence map by segment and channel.
III · Media & Demand Generation Strategy
- Media mix and demand generation engine across each funnel stage.
- MarTech backbone and marketing operating model.
- ROI and incrementality validation framework, plus budget allocation.
IV · Content & Tactical Execution
- Thematic pillars, editorial calendars, and campaign plan.
- Content production, social, SEO/SEM, email, and events.
V · Operational Roadmap & Resource Management
- 12-month phasing: Quick Wins (months 1–4), Building and Optimization (months 5–8), Scale and Innovation (months 9–12).
- Impact/Effort matrix, governance, resources, and KPIs per phase.
- Scenario planning and change management.
VI · Proposed Execution Partnership
- Module-by-module service scope for Phase 2.
- Recommended delivery model: Advisory, Co-Managed, or Full-Service.
- Three-component pricing architecture, SLAs, and execution timeline.
What you walk away with
Frameworks we apply
Strategic™ doesn't diagnose by eye: every program leans on Evox's proprietary frameworks.
X7™
The core framework of the Growth Roadmap: its six subsystems (revenue architecture, brand synergy, behavioral friction, conversion velocity, competitive gap analysis, and retention psychology) structure the audit and the design of the 12-month plan.
Learn about the frameworkMarketing Engineering™
Pinpoints the exact constraint in the revenue engine, from X0 (data opacity) to X7 (retention). In Partnership, each 90-day cycle is dedicated to elevating one active constraint before moving to the next.
Learn about the frameworkCORE™
Evaluates whether the company possesses the data, software, and team maturity to execute the plan (Capture, Orchestrate, Run) and what to reinforce before scaling investment. In Growth Scale, the focus is the Expand pillar.
Learn about the frameworkWhy a consulting program
Diagnosis before spend
A consulting program invests the first weeks in understanding the real problem. Hiring execution directly assumes you already know what it is, which is rarely the case.
Senior judgment with no internal bias
An outside consultant sees the leaks the internal team has normalized and can voice what is difficult to say internally.
Decisions backed by numbers, not opinions
The program leaves a financial model and a measurable pipeline. Commercial investment ceases to depend on intuition.
The plan is yours
You keep the roadmap, the financial model, and the pipeline architecture, whether executed by Evox, your team, or a third party.
Investment guidance
Investment is defined by scope following a qualification call, based on company stage, operational scale, and advisory depth. On that call, we determine whether Growth is the right program before quoting, and which product makes sense to start with.
Is this for your company?
This program is for you if
- You have a validated product and consistent revenue, but growth has flattened and there is no clear cause.
- You want to scale with financial discipline, not by piling on disconnected tactics to see what sticks.
- You need a reliable CAC, LTV, and payback model to defend investment before the board or investors.
- The sales and marketing teams are working, but no one has the complete picture of the pipeline or the unit economics.
- You are evaluating entering a new market or launching a new business unit and do not want to do it blindly.
- You want a plan that remains an asset of the company, whether executed by Evox, your team, or a third party.
Let's map your case
Schedule a 30-minute qualification call to confirm whether this is the right program for your company.
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- 042 to 3 weeksEvox Audit Lab™
You invest in digital marketing and suspect something in the data does not add up. Audit Lab finds the leak and delivers the plan to fix it.
- 052 semanasGo-to-Market Sprint™
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Frequently asked questions
How is this different from hiring an agency?
An agency executes tactics. Growth intervenes at the executive level: first diagnosing commercial and financial architecture, then defining what to execute and in what sequence. Execution can be handled by your internal team, Evox (via Growth Partnership or the Execution™ vertical), or another provider.
Can we engage only the Growth Roadmap?
Yes. The Roadmap is the entry product and can be engaged as a standalone diagnosis. Upon completion, the document and all intellectual property belong entirely to your company: you can execute the plan with your internal team, external agencies, or advance to Growth Partnership for Evox to manage implementation.
Can I start directly with Partnership, without the Roadmap?
No. Tactical execution without a mathematical diagnosis of the primary constraint generates local optimizations: it consumes budget and hours without impacting overall revenue. The Roadmap is the strict technical prerequisite to begin implementation.
Do I need my data organized before starting?
No. The Growth Roadmap includes auditing and structuring commercial telemetry. If data opacity (X0) is the primary constraint, establishing clean measurement is the first deliverable. You do need to grant read-only access to analytics (e.g., GA4), CRM, historical ad spend, and sales reports.
How much time does my team need to commit?
The Roadmap requires availability from marketing, sales, and finance leaders for calibration interviews and access during the discovery stage. Partnership and Scale involve ongoing collaboration, with a meeting cadence agreed at the beginning of each 90-day cycle.
When does a company transition to Growth Scale?
When unit economics (CAC, LTV, ROAS) are stable and predictable, and the sales engine proves capable of absorbing a substantial increase in demand. This requires prior operational inefficiencies to have been mitigated during Partnership. Focus shifts from "fixing bottlenecks" to "efficiently injecting capital to capture market share."
Let's work together
Let's design your next step together. Get in touch to structure your custom marketing, technology, and scale solutions.