Digital Marketing Agency specialized in Attribution
Attribution
Lack of visibility into the actual impact of each channel hinders media spend optimization. Evox implements multi-touch and data-driven attribution models, integrating first-party sources to assign accurate credit and improve ROAS.
Related Capabilities
- 01
Google Analytics 4
The lack of accurate data and reliable attribution hinders the optimization of marketing spend and
→ - 02
Google Tag Manager
Fragmentation in digital tag management creates data inconsistencies and slows campaign deployment. Evox centralizes and automates tag deployment via Google Tag Manager, ensuring analytical precision and optimized load times.
→ - 03
Data Analytics
Unprocessed data generates noise and delays decision-making. Evox structures, cleans, and analyzes commercial information to extract actionable insights that optimize performance.
→ - 04
Attribution Modeling
The lack of visibility into which channels generate real conversions hinders optimization of marketing investment. Evox implements attribution models based on transactional data and machine learning to assign precise value to each touchpoint.
→ - 05
Custom Dashboards
Data scattered across multiple sources hinders agile decision-making based on unified metrics. Evox integrates and centralizes your key indicators into interactive dashboards designed with Looker Studio and Power BI for continuous monitoring.
→ - 06
CRO (Conversion Rate Optimization)
We increase the revenue you already generate without spending more on traffic. With heatmaps, session recordings and A/B tests we identify and remove the friction dragging down your conversions.
→
Deep dive into advanced Attribution strategies
Explore our research, guides, and case studies in the Evox commercial intelligence center.
Frequently Asked Questions
How do I choose the right service for my business?
You can browse our full catalog structured into 35 commercial divisions. If you’re unsure about the right mix of solutions, you can book a call with an expert through the contact form.
Do the catalog services require a long-term contract?
Not necessarily. We offer defined deliverables under fixed projects, as well as recurring monthly models (Shared Teams or Managed Services) adapted to your company’s growth dynamics.
How do these services integrate with my current marketing team?
Our specialists and operational directors are ready to work in a hybrid model: integrating directly into your management boards (Slack, Jira) or acting as a self-managed external cell.
What technologies do you use for development and implementation?
We work with leading-edge technologies: Next.js, Headless CMS (Strapi), AWS, Google Cloud, HubSpot API, Server-Side GTM and advanced language models (OpenAI, Gemini, Claude).
How do you measure the performance of ad and SEO campaigns?
We connect tracking directly to your CRM and database to measure real financial impact. We monitor ROAS, cost of acquisition (CAC), conversion rate and attributed net revenue in real time.
Let's work together
Let's design your next step together. Get in touch to structure your custom marketing, technology, and scale solutions.