Engineering™ · Data & Intelligence

Business Intelligence & Analytics

We turn scattered data into interactive executive dashboards that drive confident, math-backed decisions.

Power BI · Looker Studio · Tableau · Canonical KPIs. Interactive executive dashboard design, unified KPI definitions, and semantic layers that eliminate conflicting numbers between departments.

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Scope

Executive Dashboard Design · Unified KPI Modeling · Self-Service Analytics Layer · Automated Scheduled Reports

Estimated Timeline

4–7 weeks

Platforms

Power BI · Looker Studio / Looker · Tableau · Metabase

Target Fit

Is this for your company?

This service is for you if

✓Leadership meetings stall debating which department has the "real" sales, churn, or margin figures.
✓Reports arrive days or weeks late, preventing timely operational interventions.
✓Middle managers spend days at the end of every month manually piecing together PowerPoint decks.
✓You want on-demand visibility into corporate financial and operational health from your mobile phone.

You probably do not need it if

✕Your business lacks a structured database or clean historical records to query.
✕There is no internal consensus on which key business goals or metrics to track.

Problem Space

What we solve

Unified Canonical KPI Modeling

Formal glossary establishing standardized calculation formulas for margin, average order value, retention, and CAC.

Fast & Intuitive Executive Dashboards

UX designed specifically for decision-makers: clear visual hierarchy, sub-second filtering, and actionable layouts.

Automated Threshold & Anomaly Alerts

Automated executive notifications whenever a critical performance metric dips below tolerance thresholds.

Self-Service Analytics Enablement

Training department heads to safely explore certified semantic datasets and author ad-hoc reports without IT.

Engineering Process

How it works

01 — Diagnose

Stakeholder Interviews & Metric Scoping

We interview directors to define primary business questions, canonical formulas, and required data grains.

02 — Design

Dashboard Wireframing & Semantic Layer

We prototype dashboard layouts in Figma and model underlying DAX measures or semantic SQL calculations.

03 — Build

Visualization Engineering & Query Tuning

We build interactive dashboards in Power BI or Looker Studio, optimize query refresh speeds, and setup security.

04 — Launch

Financial Reconciliation & Executive Enablement

We audit figures against financial statements, setup automated scheduled email digests, and train leaders.

Deliverables

What we deliver

Upon completion you will have

✓Interactive executive dashboard suite (Executive Board, Commercial, Operations, Finance).

✓Documented semantic model with canonical business KPI formulas.

✓Row-Level Security (RLS) and granular user access controls configured.

✓Automated scheduled data refresh cycles (daily or intra-day).

✓Executive dashboard navigation guide and video tutorials for stakeholders.

Delivery Plan

Implementation Phases

Tiempo típico de proyecto:4–7 weeks

Week 1Phase 1

KPI Definition & Business Discovery

Executive stakeholder workshops, source review, and formalization of metric dictionary.

Weeks 2–3Phase 2

UX Wireframing & Semantic Modeling

Dashboard mockups in Figma, DAX/SQL analytical calculation engineering, and query optimization.

Weeks 4–5Phase 3

Power BI / Looker Dashboard Build

Building visual controls, interactive cross-filters, hierarchical drill-downs, and mobile responsive views.

Weeks 6–7Phase 4

Data Auditing & Leadership Onboarding

Reconciling figures against accounting ledgers, load testing, and executive adoption workshops.

Pricing Guidance

Estimated Investment

Target Investment

USD 4,200

Includes KPI definition, custom design of up to 3 comprehensive executive dashboards (Commercial, Finance, Operations), and training.

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Real-World Proof

Impact Case Study

From 10 Days of Manual Spreadsheets to 1-Click Executive Real-Time Control

Initial problem

Retail group with 18 physical store branches where executive leadership waited until the 15th of each month to discover which stores hit breakeven.

Technical intervention

Semantic data modeling in BigQuery paired with an interactive Power BI dashboard updating every 2 hours with dedicated mobile views.

Outcome achieved

Sales and gross margins visible in real-time with early stockout warnings, reducing out-of-stock occurrences by 19% within 90 days.

Clarifications

Frequently asked questions

Which tool is better for our company: Power BI or Looker Studio?

Power BI is ideal for organizations using Microsoft 365, requiring complex financial modeling, or demanding strict row-level security. Looker Studio is great for Google Workspace teams seeking fast, browser-based collaborative dashboards with zero licensing overhead.

Can leadership access the dashboards from mobile phones?

Yes. All our Power BI and Looker dashboards include native mobile layouts specifically formatted for executives to check critical metrics on the go.

How do you ensure regional managers only view data for their assigned branch?

We implement Row-Level Security (RLS) directly in the semantic model: the dashboard automatically filters data based on the logged-in user credentials, guaranteeing complete data privacy.

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