Programmatic

Manual management of programmatic campaigns fragments data and limits real-time optimization. Evox integrates DSP platforms and proprietary audiences through automated buying algorithms that consistently improve ROAS.

1. 01

   DV360

   Manual management of programmatic campaigns across multiple exchanges reduces efficiency and spend

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2. 02

   The Trade Desk

   Manual management of programmatic campaigns across multiple exchanges limits scalability and granular spend control. Evox integrates The Trade Desk through its X7 methodology, optimizing bids, first-party data segmentation, and cross-device synchronization to ensure predictable ROAS.

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3. 03

   CTV

   Audience fragmentation in streaming environments hinders advertising spend optimization in connected television. Evox integrates first- and third-party data to activate programmatic CTV campaigns with granular attribution metrics.

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4. 04

   DOOH

   Traditional out-of-home advertising lacks granular segmentation and attributable metrics. Evox integrates DOOH into programmatic campaigns with audience data and real-time impact measurement.

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5. 05

   Audio Ads

   Failure to integrate audio channels into multichannel strategies limits advertising message reach and frequency. Evox deploys programmatic audio buying with demographic and contextual segmentation to maximize impact on platforms such as Spotify and podcasts.

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1. 01

   Display Ads

   Audience fragmentation and low attribution efficiency in display campaigns reduce return on advertising spend. Evox integrates navigation and CRM data to optimize segmentation and real-time algorithmic bidding.

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