Marketing Operations

Disconnection between marketing tools and processes causes budget leakage and inconsistent data. Evox audits your MarTech stack and implements automation workflows and SLAs that unify operations to ensure traceability and efficiency.

1. 01

   CRM Strategy

   Data fragmentation in CRMs impedes

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2. 02

   Data Analytics

   Unprocessed data generates noise and delays decision-making. Evox structures, cleans, and analyzes commercial information to extract actionable insights that optimize performance.

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3. 03

   Revenue Operations (RevOps)

   Misalignment between sales and marketing teams creates inefficiencies in revenue acquisition and retention. Evox integrates platforms,

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4. 04

   Lead Management

   Leads are lost due to the absence of a structured and automated follow-up process. Evox implements a lead management system with scoring, routing, and nurturing rules based on behavioral and firmographic data.

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5. 05

   Attribution Modeling

   The lack of visibility into which channels generate real conversions hinders optimization of marketing investment. Evox implements attribution models based on transactional data and machine learning to assign precise value to each touchpoint.

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